1:54 Contemporary African Art Fair
The London-based 1:54 Contemporary African Art Fair is a world leader in promoting contemporary African art, curating a carefully selected group of artists, galleries, and thinkers. When the fair launched its inaugural US edition, 1:54 NY, SGLA implemented a campaign to promote the event. This included organizing a cocktail reception with the fair’s partner, Artsy, and introducing 1:54’s founder and director Touria El Glaoui to the New York art press. This helped us secure over a hundred articles about the fair.